Tag: marketing

• December 21, 2012

  PRINCIPLES that align to my strengths and guide my work

  If your brand is in the midst of change and ambiguity, this is a time of opportunity! I have defined key PRINCIPLES that align to my strengths and guide my work. This is how to go about branding, before you get into the official framework. – Invite people to a great future. PURPOSE. Establish the direction of…