A factual approach to employer branding. Know where you stand and what it takes to win top talent.
Let’s start with your own interpretation, your competitiveness, and readiness to make a compelling case for talent. This will unfold your unique employer branding KPIs.
Your own priorities re-defined will help you established a desired return on investment and critical paths of action.
- What do people want?
- What is the desired culture?
- Who are you targetting?
Case Study: How to win top tech talent?
I managed the development of this financial institution’s employer brand, from a non-player to reaching 25 rankings up in one year, against the financial services trend and odds.